A week-long heli-ski expedition, a joint venture of Afiniti and the Inter Services Public Relations (ISPR), ended in Shogran on 22 February.
According to a press release issued by the military’s media wing, more than 60 foreign skiers, including foreign dignitaries from different countries across the world, were part of the expedition to promote tourism and “explore the immense potential of Pakistan’s mountains for adventure sports”.
Princess Beatrice of York, a member of the British royal family, and other prominent European leaders including the former prime minister of Spain Jose Maria Aznar and former Italian prime minister Matteo Renzi were part of the group of skiers. The group also included men and women from Afghanistan, Australia, Brazil, Canada, Greece, France, Germany, Italy, Spain, Switzerland, UK and US, the statement read. Earlier, the group interacted with Chief of Army Staff General Qamar
Javed Bajwa. The members of the expedition also visited the ISPR Directorate where Director General Babar Iftikhar briefed them about the improved security environment in Pakistan for sports and tourism, the statement said.
Around 60 foreigners took part in the heli-ski trip. — Photo courtesy ISPR Skiing on the fresh powder on the mountains in Shogran. — Photo courtesy ISPR A view from afar of the mountains in Shogran. — Photo courtesy ISPR The trip was an effort to promote tourism and winter sports in Pakistan. — Photo courtesy ISP.